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StarLink and Dell Software Group host Partner Roadshow in the Middle East

Dubai, UAE December 04th, 2013 – StarLink, the region’s trusted security-specialized “True” Value-Added-Distributor (VAD), and Dell Software Group (DSG) successfully hosted a Partner Roadshow in the Middle East aimed at enterprise partners and resellers to present DSG’s solutions portfolio, business strategy and channel programs.

Delegates received an overview of DSG’s solution capabilities and learnt about channel enablement and revenue incentives, putting partners in the right path to help their customers make the most of their IT and create business opportunities by efficiently bringing DSG’s innovative software to market in the Middle East region.

Dominique Honnay, Director Emerging Markets, Dell Software Group said, “We are very pleased with the success of the roadshow. This will provide enough leverage to our partners to utilize our latest software solutions and share knowledge and experience with their customers, together with StarLink’s technical resources and skilled engineers to extensively help them target enterprise, telcos and government segments.”

Nidal Othman, Managing Director, StarLink, said, "This partner roadshow has helped us train channel partners to enable them to recognize opportunities, deliver business agility, and generate revenue opportunities to help their business thrive. We also aim to provide exceptional responsiveness, leading-edge practices, and technical excellence to support channel partners and their customers.”

About Dell Software

Dell Software helps customers unlock greater potential through the power of technology-delivering scalable, affordable and simple-to-use solutions that simplify IT and mitigate risk. The Dell Software portfolio addresses five key areas of customer needs: data center and cloud management, information management, mobile workforce management, security and data protection. This software, when combined with Dell hardware and services, drives unmatched efficiency and productivity to accelerate business results.

About StarLink

StarLink, headquartered in Dubai, is the leading IT compliance driven solutions provider and was founded in 2005. StarLink is recognized as a "Trusted Security Advisor" and market leader in automating the entire IT compliance auditing process to help customers in the Middle East region reduce IT Risk, with a focus on enterprises in the Financial, Telco and Government sectors. StarLink works with organizations to achieve and sustain compliance and optimally manage risks through full policy, procedure and controls lifecycle management. StarLink's solution offerings are now installed in more than 200 data centers in the Middle East, including 100 of the top regional banks and 15 of the regional's top Telcos. The company's customers trust StarLink to secure their critical enterprise data and safeguard access to sensitive data in the most demanding datacenter environments in the region by monitoring, security and auditing privileged user access to provide 100% visibility on all activities.