StarLink Launches "The Year of the Channel" Initiative at 2014 Annual Partner Conference

New Channel Program Announced to Reward Channel Performance and Focus

Wednesday, January 29th, 2014 – Dubai, UAE: StarLink, the region's trusted IT security-specialized "true" Value-Added-Distributor (VAD) conducted its Annual Partner Conference for 2014 in Dubai yesterday, following another year of record growth and expansion. During the all-day event, StarLink and 6 of its key strategic vendors presented to Strategic Partners, and resellers alike, to enhance engagement and strengthen business relationships.

The Partner Conference was attended by over 100 channel partners from across the Middle East region and the event was kicked off by unveiling "StarLink Choice" which is StarLink's new 2014 Channel Incentive Program, as well as, technology overviews and vendor keynotes from FireEye, RedSeal, Dell SonicWall, Bit9, Core Security and TITUS. In between presentations, interactive breakout sessions provided networking opportunities aimed to help channel partners accelerate revenue growth in 2014.

On the occasion of the Channel Partner Conference, Nidal Othman, Managing Director at StarLink said. "We are extremely pleased with the excellent feedback we have received from Partners who attended the Conference. StarLink is gearing up to exponentially increase Channel momentum this year by optimizing the revenue and profitability potential for partners. On behalf of all at StarLink, we would like to thank our Channel Partners for attending this successful event, as well as, for their continuous dedication over the years, and we look forward to helping our Partners achieve exponential growth in 2014".